Programme + Advanced Certificate Bundle

BA (Hons) in Business Management (with Advanced Certificate in Conversational Artificial Intelligence) with Advanced Certificate in Marketing Analytics and Metrics

Earn your BA (Hons) in Business Management (with Advanced Certificate in Conversational Artificial Intelligence) and add the employer-focused Advanced Certificate in Marketing Analytics and Metrics on top — a double credential from one enrolment, for just £25 extra.

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Why Combine These Two Credentials?

The BA (Hons) in Business Management (with Advanced Certificate in Conversational Artificial Intelligence) gives you the full, accredited foundation — and the Advanced Certificate in Marketing Analytics and Metrics sharpens it into a specialism employers search for. You study both together, in one flexible online enrolment with LSBR.

You will learn to measure and analyse marketing performance, applying the customer management and business models skills from the BA (Hons) in Business Management to inform data-driven marketing decisions.

Complete both and your CV carries two named credentials: the BA (Hons) in Business Management (with Advanced Certificate in Conversational Artificial Intelligence) and the Advanced Certificate in Marketing Analytics and Metrics.

What You Will Study

Core modules of the BA (Hons) in Business Management (with Advanced Certificate in Conversational Artificial Intelligence):

  • Developing Teams
  • Business Operations
  • Managing Change
  • Financial Awareness
  • Leadership and the Organisation
  • Communication in an Organisation
  • Risk Management and Organisations
  • Customer Management
  • Business Models and Growing Organisations
  • Business Development
  • Effective Decision Making
  • Responding to the Changing Business Environment
  • PLUS: Advanced Certificate in Marketing Analytics and Metrics — your focused specialisation on top of the main programme

Other Advanced Certificates for This Programme